Market Research and Analysis - This exercise can be daunting but absolutely necessary; we can help you get the most for your efforts when looking at a new product/service or expanded market, such as:
- Understand the size and competitive landscape for the product or market location
- Develop practical tactics to get your product rolled out, including selling/distribution options
- Develop practical budget
Market Segmentation and Tactics - How you differentiate and develop your customer groups and referral partners has a huge impact on your revenues; let us help you get it right by:
- Performing classic customer segmentation to get your marketing and sales priorities right
- Reviewing the cost effectiveness of referral/reseller partner incentives
- Reviewing and analyzing your online versus offline tactics
Make vs. Buy Decision Analysis - Specialized outsourcing options for products and services are available; let us help you with:
- Analyzing actual costs and true savings of outsourcing options
- Introductions to contract manufacturers
- Exploring strategic partnerships to acquire product or service capability